We continuously feature industry remarkable personalities and exceptional organizations. The dedicated section covers aspiring entrepreneurs journey and interesting brand's profile internationally
"Bon-Appetit”, Chef Arthur Lim. Please introduce yourself to our audience particularly about your current profession."
/I am a Chef being the profession. Currently also holding a position as the President for Malaysia Culinary Masters Association and Organizing Chairman for World Cup Culinary & Hospitality 2021.
"You are the President of MCMA or better known as Malaysia Culinary Masters Association. Kindly walk us through the history of MCMA. What are the main pillars under MCMA?"
/MCMA is a very young association founded by Malaysia multi-awards chef. It started with only a few members and eventually grew with members throughout Malaysia and East Malaysia. Our main pillars are the people and the direction of our aims.
"We heard that the MCMA flagship competition event “WORLD CUP CULINARY & HOSPITALITY TRADE EXPO will be held in September 2021. Please tell us more about the main highlights. What are the entitlements for participants? Is there any award ceremony or trophies which to be presented?"
/The main highlight of the competition is Malaysia being the organizer for the world largest culinary competition which will be recorded in the World Guinness Record upon achieving the numbers of the participants. Secondly, we have more than 30 local Malaysian cuisine and street food in the competition; the golden opportunity to introduce Malaysian cuisine to the world. Overall, we have 'Outstanding Chef Award' and 'Team Challenge Award'.
"As the President of MCMA, what is your vision for year 2021?"
/Our vision is to be one of the leading Culinary Associations in Malaysia and affiliate with other overseas associations to promote Malaysia and gastronomical cross culture with other countries.
"On behalf of our audience, how did you first started becoming chef? What are the driving factors behind the profession?"
/From HOME! I stood beside my mom to watch her cooking at the age of eight. Slowly start preparations for her cooking and eventually grows the interest and passion towards cooking and continue pursuing culinary courses after schooling. Home-Cook is considered good chef as well. Passion in nurturing the younger generations are the main factors driving me.
"Gastronomy is defined as the art of preparing and serving appetizing foods. Please share with us how do you able to turn simple ingredients into edible masterpieces? Is it always related to creativity? What are the basics within these masterpieces?"
/Generally, understanding the nature of the ingredients, mastering the methods of cooking and creativity are among the main basics.
Copyright © 2022 Affluent LUXE World. All Rights Reserved.
Insightful Media By Brand 21 Asia